Laundry futures

Work

19 June 2016

A project with Xeros. Exploring polymer cleaning in a consumer context.

  • User experience exploration
  • Design language and positioning
  • Full scale prototyping
  • Technical product development
  • UI design
  • Collaboration

The brief was to create an in home, consumer concept for the revolutionary polymer bead cleaning technology currently used in commercial laundry.

Through mapping out a detailed user experience journey and exploring the necessary interactions through full scale rigs, we learned certain habitual changes from common laundry process were inevitable.  This informed the project to further explore the interaction design.  It also highlighted that the product positioning and design language would be crucial to ensure new users understood there was a step change to be adopted, and the benefit that it would deliver.

Habitual changes from common laundry process were inevitable.

Concepts were developed quickly through 2D / 3D sketch work, and evaluated through testing functionality/intuition with rigs and reviewing consumer perception of new formats.

The process continued by refining the lead concept through an iterative, hands on approach that brought every element and touchpoint to life.  

We collaborated with Freshworks for engineering development and other partners for UI programming and textiles support.

  • News
    17 February 2015

  • Studio
    30 June 2016

  • News
    17 February 2015

  • Studio
    30 June 2016